Motivasi Wisatawan Berkunjung ke Agrowisata Batu Patah Payo kota Solok
##plugins.themes.academic_pro.article.sidebar##
##plugins.themes.academic_pro.article.main##
Abstract
This research was initially motivated by a problem where motivation is what makes tourists carry out tourism activities to see how the motivation of tourists to visit Payo agro-tourism in Solok City, with quantitative descriptive research and survey methods. The tourists who are the samples in this study are people who have visited and are currently visiting Payo Agrotourism, Solok City and the technique of determining the sample is accidental sampling. Data collection techniques by distributing questionnaires with 13 statements related to tourist motivation. Based on the results of the study, it was found that the motivation value of tourists visiting Payo Agrotourism in Solok City was found in the very good category with a percentage of 71%, which means that the motivation of tourists visiting Payo Agrotourism in Solok was in the very good category. The indicators of physical motivation are categorized as very good and the percentage is 50%. indicators of interpersonal motivation are in the very good category with a percentage of 72%. indicators of motivation status and dignity are categorized as very good at the percentage of 94%%. indicators of cultural motivation are classified in the bad category with a percentage of 47%.
##plugins.themes.academic_pro.article.details##
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
References
[2] N. Hidayah, Pemasaran destinasi pariwisata, 1st ed. Bandung: Alfabeta, 2019.
[3] A. I. faried. Darwin Damanik, Nasrullah Nasrullah, Bonaraja Purba, Arfandi SN, Dariusman Abdillah, Raditya Raditya, Muhammad Nur Salim, Siti Hamidah, Tatang Rusata, Ekonomi Pariwisata: Konsep, Pemasaran dan Pembangunan. Jakarta: Yayasan kita menulis, 2022.
[4] O. A. Yoety, Ekonomi pariwisata: introduksi, informasi, dan aplikasi. Jakarta: kompas, 2008.
[5] P. S. Robbins and M. Coutler, Human Resources Management, Edisi 16, Jilid 1. Jakarta: Salemba Empat, 2016.
[6] J. Bratton, J. Gold, A. Bratton, and L. Steele, Human resource management. Bloomsbury Publishing., 2021.
[7] “ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI MOTIVASI WISATAWAN DALAM MELAKUKAN WISATA HERITAGE DI KAWASAN BRAGA KOTA BANDUNG,” J. Manaj. Resort dan Leis., vol. 12, no. 1, 2015, doi: 10.17509/jurel.v12i1.1047.
[8] E. Sutrisno, Manajemen Sumber Daya Manusia. Jakarta: Kencana Persada, 2016.
[9] F. F. Hidayana, I. G. A. O. Suryawardani, and A. S. Wiranatha, “The Influence of Tourists’ Motivation on Intention to Revisit at The Traditional Village of Prai Ijing, Waikabubak, West Sumba, East Nusa Tenggara,” E-Journal Tour., vol. 6, no. 2, pp. 303–321, 2019, doi: https://doi.org/10.24922/eot.v6i2.53751.
[10] D. Sugiyono, Metode penelitian kuatintatif , kualitatif dan R & D / Sugiyono. 2018.
[11] I. G. B. R. Utama, Pemasaran Pariwisata. Yogyakarta: Penerbit Andi, 2017.
[12] M. S. P. Hasibuan, “Manajemen Sumber Daya Manusia,” Ed. Revisi Jakarta Bumi Aksara, 2011.
[13] L. Eva and K. Kasmita, “Pengaruh Service Quality Terhadap Kepuasan Tamu Menginap di UNP Hotel & Convention,” J. Kaji. PARIWISATA DAN BISNIS PERHOTELAN, vol. 2, no. 1, pp. 59–66, 2021, doi: https://doi.org/10.24036/jkpbp.v2i1.26072.
[14] J. P. and J. C. O. Peter, Perilaku Konsumen dan Strategi Pemasaran. Jakarta: Erlangga, 2013.
[15] B. Yang, Y. Liu, Y. Liang, and M. Tang, “Exploiting user experience from online customer reviews for product design,” Int. J. Inf. Manage., vol. 46, pp. 173–186, 2019, doi: https://doi.org/10.1016/j.ijinfomgt.2018.12.006.